Poll shows Riley's $Tax Plan$ Unpopular
07/27/03
KIM CHANDLER
News staff writer
Gov. Bob Riley is trailing in voter support for his $1.2 billion-a-year tax and accountability referendum, with
the staunchest opposition coming from low-income people who would likely benefit from income tax breaks in the
plan, according to a new statewide poll.
The survey of 500 registered voters showed 49 percent would vote against Riley's plan and 39 percent would vote
for it if a referendum were held now. Twelve percent of those surveyed were undecided.
The poll was conducted Monday through Thursday for The Birmingham News and television stations FOX6 in Birmingham,
WHNT in Huntsville and WSFA in Montgomery.
"Right now he loses, but it is still possible for him to win. It's too early to predict," said poll director
Larry Powell, an associate professor of communication studies at the University of Alabama at Birmingham.
With 44 days left until the Sept. 9 election, anti-tax forces have an obvious edge, according to the survey. Riley
can win, but he must reach low-income voters and continue to sell the popular parts of the plan, including a college
scholarship program, Powell said.
The strongest opposition came from voters with household incomes under $30,000, according to the survey. Among
those voters, 58 percent were against the plan and 27 percent were for it. Middle- and upper-income voters were
divided, but slightly more likely to vote yes than no.
"You get the feeling they don't realize this is aimed at helping them," Powell said.
Riley, in a telephone interview Friday, said he's encouraged by the poll results.
"The fact is, a majority of people in Alabama will be paying less. We need to do a better job of educating
people. If we do that, it's very winnable," Riley said.
The Public Affairs Research Council of Alabama estimates that at an annual income of $30,000, the state income
tax would rise by $178 for a single person but drop by $277 for a couple filing jointly with two dependents, under
Riley's plan.
Bob Gambacurta, a spokesman for a group fighting the plan, said people of all incomes oppose such a sweeping tax
increase.
"People in Alabama don't trust Montgomery politicians with another $1.2 billion of their taxes," said
Gambacurta, a spokesman for the Tax Accountability Coalition.
For Riley to win, he must perform a delicate balancing act, holding on to his existing support from middle- and
upper-income voters while reaching out to lower-income and black voters who either distrust the plan or likely
didn't vote for him for governor, Powell said.
Black voter turnout potentially could make the difference for Riley, Powell said.
Forty-four percent of surveyed black voters said they would vote yes, compared with 38 percent of whites.
"Riley has to reach into the black community. He's got to communicate with low-income voters. If he does that,
he's in pretty good shape," Powell said.
The job is simpler for opponents, he said.
"The anti people, they keep on doing what they doing," Powell said.
A proposed 4 percent tax on many repairs and installations, such as car repairs, was the most disliked. Seventy-eight
percent said that made them less likely to vote for the plan.
Powell said that tax could be used by opponents as a "silver bullet" to kill the plan because it is so
unpopular. Voters will be asked to approve or reject the entire plan, not its various components.
The most popular parts of the plan were proposals to raise the state income tax deduction for dependents and give
free public university tuition to qualified high school graduates, according to the poll.
In asking voters about the overall plan, pollsters asked this question:
"As you know, the state is holding a referendum on Governor Riley's plan for taxes, schools and government.
That proposal increases the state income tax exemption from $4,600 to about $20,000, raises income tax rates on
families earning more than $150,000, raises cigarette taxes by 14.5 cents per pack, raises property taxes and provides
college scholarships to Alabama students who have a 3.0 average and score 20 on the ACT. If that referendum were
held today, would you vote ...," questioners asked. Respondents could answer yes, no or undecided.